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he Interreg Adrion Project SUSTOURISMO will hold its third capacity building webinar on 29 September 2021 “Behavioural change: pushing sustainability mobility options and alternative destinations”

The Interreg Adrion Project SUSTOURISMO will hold its third capacity building webinar on 29 September 2021. According to the Central European Initiative – Executive Secretariat (CEI-ES), which is responsible for this activity within SUSTOURISMO project, the goal of the event will be to highlight the potential of behavioural change approaches in the tourism mobility sector.

Nudges and “soft” measures can go a long way in influencing and changing attitudes and travel behaviour towards more sustainable options, as will be described during his presentation by Prof. Andrea Stocchetti of the Research Institute for Social innovation of the Venice University “Ca’ Foscari”.

In the main webinar session, four SUSTOURISMO Partners (Institute for Transport and Logistics Foundation – Italy, Municipality of Tivat – Montenegro, Regional Council of Berat – Albania, Regional Union of Municipalities of Epirus – Greece) will analyse their respective SUSTOURISMO pilot actions, started in summer 2021, in light of the behavioural change principles, focusing on the innovative approaches adopted in order to promote sustainable mobility options and less known local destinations and attractions within their areas.

This is the third of a series of four webinars organised to connect and promote the dialogue among key players of the tourism industry and public transport sector to raise awareness and address key drivers of sustainable tourism and reduce the carbon footprint of tourism.

The next webinar will be organised in spring 2022.

For more info: dileno@cei.int